New Year, New Look: 9 Ways to Spruce Up the Design of Your Retail Stores

The start of the year is always a good time to ideate and come up with new business practices. And one of the most important areas to consider when making changes is your retail store design. Aesthetics, shopping behaviors, and consumer preferences are always evolving, so you need to make sure that your store’s look … Continue reading New Year, New Look: 9 Ways to Spruce Up the Design of Your Retail Stores

Visual Merchandising Checklist

Eighty-six percent of retailers report there is a correlation between well-executed visual merchandising and conversion rates. Using a Visual Merchandising Checklist in-store helps ensure your programs are executed on time and across all locations. Use this sample Visual Merchandising Checklist to create or update your visual merchandising program across your locations. STORE EXTERIOR The store … Continue reading Visual Merchandising Checklist

6 Ways to Use Visual Merchandising to Drive Social Shares

Instagram has proven to be a boon for many businesses. According to the Instagram, more than 200 million users visit at least one Business Profile daily and a third of the most-viewed stories on the platform are from a business. Those numbers tell us that Instagrammers have an appetite for content posted by businesses, so … Continue reading 6 Ways to Use Visual Merchandising to Drive Social Shares

Retail Merchandising Ideas for Pharmacies

Meeting high standards for the health and safety of patients is the most important focus for Pharmacies. However, to continue delivering the care patients expect, pharmacies must also be successful retail stores. Merchandising cannot be overlooked. How can pharmacies drive brand loyalty and sales if the retail space is poorly merchandised, disorganized or unappealing? Below, … Continue reading Retail Merchandising Ideas for Pharmacies

5 Lighting Techniques for Visual Merchandising to Increase Sales

Does retail lighting boost sales? Gerry Weber, a fashion retailer in Germany saw its sales increase by 12% in one pilot store, after installing a new lighting scheme. If you are still using fluorescent tubes, it is definitely time for an upgrade to LED. Fluorescent lighting casts a harsh light that cannot be controlled or dimmed … Continue reading 5 Lighting Techniques for Visual Merchandising to Increase Sales

5 Retail Merchandising Trends to Watch Out for in 2020

Merchandising is — and will continue to be — one of the biggest drivers of sales and customer engagement in retail. How your store is merchandised influences everything from brand perception to customer experience, which is why it’s important to keep your merchandising initiatives fresh and relevant. Part of doing that requires paying close attention … Continue reading 5 Retail Merchandising Trends to Watch Out for in 2020

Holiday Visual Merchandising Tricks That Can Be Used All Year

The holiday season means you have more merchandise to move than ever, but your store size has stayed the same. How can you display and sell more merchandise in the same footprint? We have some tips to help you get the most from your holiday merchandising, but even better, you can use these tips all … Continue reading Holiday Visual Merchandising Tricks That Can Be Used All Year

10 Merchandising Mistakes Retailers Make That Lose Sales

Customer needs must be a priority for store merchandising. While the right products and price points are important, it’s the customers that make the difference. Without a combination of new and returning customers, retail businesses fail. According to the Bureau of Labor Statistics, approximately two-thirds of businesses with employees only survive about two years. To … Continue reading 10 Merchandising Mistakes Retailers Make That Lose Sales

7 Visual Merchandising Techniques to Increase Sales

Visual merchandising creates an impact and makes an impression on every guest who visits your business. Anything the customer can see from the outside of the store and throughout the interior can work to optimize the retail space. From storefront displays to signage and overall floor plan, effective visual merchandising techniques work cohesively to reflect … Continue reading 7 Visual Merchandising Techniques to Increase Sales