Visual Merchandising Checklist

To assist multi-unit retailers starting or improving their retail audit program, Compliant IA regularly publishes how-to guides, best practices and checklists. Eighty-six percent of retailers agree there is a correlation between well-executed visual merchandising and conversion rates. Using a Visual Merchandising Checklist in-store helps ensure your programs are executed on time and across all locations. Use … Continue reading Visual Merchandising Checklist

Un-BOO-lievable Halloween Strategies for Retailers

Halloween is now a huge commercial holiday. According to the National Retail Federation (NRF), 68% plan to celebrate this year spending up to $3.2 billion on costumes, $2.7 billion on decorations, and $2.6 billion on candy. Retailers who tend to focus their marketing efforts on Thanksgiving and the end of Q4 are missing out on … Continue reading Un-BOO-lievable Halloween Strategies for Retailers

Reasons Why Customers are Walking Past Your Store

One of the most essential measures when it comes to running a brick-and-mortar store is getting foot traffic. The more traffic you generate translates into more opportunities for sales and customer engagement, which in turn leads to the main goal — increased revenues. For small and large retailers alike, having a storefront that customers enjoy and … Continue reading Reasons Why Customers are Walking Past Your Store

Retail Store Layout Tricks That Increase Sales

Merchandise will sell itself when it looks good, but when it doesn’t, even the best product can sit on your shelves gathering dust! You need an environment that attracts customers, entices them to spend time in the store, and encourages them to purchase impulsively while they are there. Here is a list of 4 things … Continue reading Retail Store Layout Tricks That Increase Sales

6 Ways to Use Visual Merchandising to Drive Social Shares

Instagram has proven to be a boon for many businesses. According to the Instagram, more than 200 million users visit at least one Business Profile daily and a third of the most-viewed stories on the platform are from a business. Those numbers tell us that Instagrammers have an appetite for content posted by businesses, so … Continue reading 6 Ways to Use Visual Merchandising to Drive Social Shares

Merchandising Checklist

To assist multi-unit retailers starting or improving their retail audit program, Compliant IA regularly publishes how-to guides, best practices and checklists. Eighty-six percent of retailers agree there is a direct correlation between well-executed merchandising displays and conversation rates. However, 60% of promotional display fail to be executed properly. Use this sample Merchandising Checklist for 2020 … Continue reading Merchandising Checklist

Retail Merchandising Ideas for Pharmacies

Meeting high standards for the health and safety of patients is the most important focus for Pharmacies. However, to continue delivering the care patients expect, pharmacies must also be successful retail stores. Merchandising cannot be overlooked. How can pharmacies drive brand loyalty and sales if the retail space is poorly merchandised, disorganized or unappealing? Below, … Continue reading Retail Merchandising Ideas for Pharmacies

5 Lighting Techniques for Visual Merchandising to Increase Sales

Does retail lighting boost sales? Gerry Weber, a fashion retailer in Germany saw its sales increase by 12% in one pilot store, after installing a new lighting scheme. If you are still using fluorescent tubes, it is definitely time for an upgrade to LED. Fluorescent lighting casts a harsh light that cannot be controlled or dimmed … Continue reading 5 Lighting Techniques for Visual Merchandising to Increase Sales

5 Retail Merchandising Trends to Watch Out for in 2020

Merchandising is — and will continue to be — one of the biggest drivers of sales and customer engagement in retail. How your store is merchandised influences everything from brand perception to customer experience, which is why it’s important to keep your merchandising initiatives fresh and relevant. Part of doing that requires paying close attention … Continue reading 5 Retail Merchandising Trends to Watch Out for in 2020