6 Ways to Use Visual Merchandising to Drive Social Shares

Instagram has proven to be a boon for many businesses. According to the company, more than 200 million users visit at least one Business Profile daily and a third of the most viewed stories on the platform is from a business. Those numbers tell us that Instagrammers have an appetite for content posted by businesses, … Continue reading 6 Ways to Use Visual Merchandising to Drive Social Shares

Merchandising Checklist for 2019

To assist multi-unit retailers starting or improving their retail audit program, Compliant IA regularly publishes how-to guides, best practices and checklists. Use this sample checklist to create or update your visual merchandising program across your retail locations. Store Exterior Is signage clearly visible to passing pedestrian and car traffic? Are store hours up to date … Continue reading Merchandising Checklist for 2019

Your Piecemeal Retail Audit Solution is a Mess!

Many customers come to Compliant IA from a home-brewed retail audit piecemeal solution. This solution takes various forms but usually consists of Excel spreadsheets, free "surveys" and email. Combining disparate band-aid solutions together creates a big mess that is disruptive, expensive, and entirely avoidable. So how do you know your retail audit solution is a … Continue reading Your Piecemeal Retail Audit Solution is a Mess!

3 Ways to Save Money on Store Visits in 2019

Whether you are a district manager, regional, territory, sales or cluster manager, you regularly have to visit the stores you are responsible for. Here are three ways you and your organization can save money on collecting and actioning store visit data. Consolidate Visits From Multiple Departments The needs of the merchandising department, the operations department, … Continue reading 3 Ways to Save Money on Store Visits in 2019

Retail Merchandising Ideas for Pharmacies

Meeting high standards for the health and safety of patients is the most important focus for Pharmacies. However, to continue delivering the care patients expect, pharmacies must also be successful retail stores. Merchandising cannot be overlooked. How can pharmacies drive brand loyalty and sales if the retail space is poorly merchandised, disorganized or unappealing? Below, … Continue reading Retail Merchandising Ideas for Pharmacies

5 Lighting Techniques for Visual Merchandising to Increase Sales

Does retail lighting boost sales? Gerry Weber, a fashion retailer in Germany saw its sales increase by 12% in one pilot store, after installing a new lighting scheme. If you are still using fluorescent tubes, it is definitely time for an upgrade to LED. Fluorescent lighting casts a harsh light that cannot be controlled or dimmed … Continue reading 5 Lighting Techniques for Visual Merchandising to Increase Sales

5 Retail Merchandising Trends to Watch Out for in 2019

Merchandising is — and will continue to be — one of the biggest drivers of sales and customer engagement in retail. How your store is merchandised influences everything from brand perception to customer experience, which is why it’s important to keep your merchandising initiatives fresh and relevant. Part of doing that requires paying close attention … Continue reading 5 Retail Merchandising Trends to Watch Out for in 2019

How-to Quickly Execute a Product Recall

Problem The Center for Disease Control and Prevention lists 22 foodborne illness outbreaks for 2018! The most recent culprit, romaine lettuce, was identified in November 2018 as the cause of a virulent strain of E. coli-O157. This strain made 32 people in the US and 19 people in Canada sick. Foodborne illnesses are not the sole … Continue reading How-to Quickly Execute a Product Recall

Choose Your Enterprise Vendors Wisely

Are you in business or procurement, responsible for selecting a cloud vendor to collect, process and/or hold enterprise data? If so, this post is for you. Key Venture capitalists like Fred Wilson are finally sounding a cautionary alarm on the availability of funding to startups. This includes B2B startups in the retail space. In the same article, … Continue reading Choose Your Enterprise Vendors Wisely

10 Ways To Use Consumer Psychology To Increase Sales In Retail

All humans share similar psychological and emotional triggers — gravitating toward pleasure versus pain, amusement versus boredom, and satisfaction versus discontent. The average consumer naturally weighs costs and benefits when shopping. Retailers can utilize a range of psychological techniques to influence shoppers’ behavior and ultimately increase conversions and total sales during the holiday season and … Continue reading 10 Ways To Use Consumer Psychology To Increase Sales In Retail