People vs. Forms – Retail Performance Requires Both

Structured form data and the district manager's own experience and personal touch (aka heuristics) are sometimes presented as alternative methodologies for the purpose of retail audits.  Structured data consists of largely yes/no answers to mostly static questions on a form.  When a district manager fill-out a form that rates the store against the brand's standards and … Continue reading People vs. Forms – Retail Performance Requires Both

Who Benefits from Retail Audits?

On this blog, we often argue that retail audits drive sales, increase customer satisfaction and mitigate risks in multi-unit retail.  But how exactly will retail audits benefit you?  Here are some of the benefits you might expect from retail audits, grouped by role. Head Office Lower total cost of ownership than Excel™ and paper-based visits. … Continue reading Who Benefits from Retail Audits?

How Much do Retail Audits Cost?

Did you know there are highly efficient, largely automated systems for conducting retail audits today?  Some organizations devise their own system, one or more "checklists", usually in Excel. Is it cost-effective?  Let us compare how much retail audits cost, with and without retail audit software. Excel and Paper Audits Audit Preparation Audit preparation consists of scheduling the … Continue reading How Much do Retail Audits Cost?

Great Sandwich. Lousy Washrooms.

I have a bone to pick with some of my favorite QSR brands.  It’s not the menu.  It’s not the service.  It’s not the seating, the parking lot nor the drive-thru.  Quick service restaurants have obviously poured money, systems and processes in key areas and it shows.  But when nature calls, or when I want … Continue reading Great Sandwich. Lousy Washrooms.

Retail Audit Misconceptions

A survey by In-Store Implementation Network asked "How do you measure performance of in-store merchandising?" Twenty-eight percent of respondents "make assumption that the job got done" and 23% "do not measure in-store execution" at all.  And yet, the same research estimates that non-compliance costs the industry 1% of sales annually. While most retailers know of the … Continue reading Retail Audit Misconceptions