The Evolution of Foot Traffic Analysis and How to Use It in 2020

Foot traffic analysis is helping brick-and-mortar stores gain the same rich customer insights e-commerce brands have been capitalizing on. When online shopping made headway, e-commerce brands had an upper hand in terms of data. They could track more than just how many people came to their site — they could look at how they interacted … Continue reading The Evolution of Foot Traffic Analysis and How to Use It in 2020