Retail Audit Misconceptions

A survey by In-Store Implementation Network asked "How do you measure performance of in-store merchandising?" Twenty-eight percent of respondents "make assumption that the job got done" and 23% "do not measure in-store execution" at all.  And yet, the same research estimates that non-compliance costs the industry 1% of sales annually. While most retailers know of the … Continue reading Retail Audit Misconceptions