5 Lighting Techniques for Visual Merchandising to Increase Sales

Does retail lighting boost sales? Gerry Weber, a fashion retailer in Germany saw its sales increase by 12% in one pilot store, after installing a new lighting scheme. If you are still using fluorescent tubes, it is definitely time for an upgrade to LED. Fluorescent lighting casts a harsh light that cannot be controlled or dimmed … Continue reading 5 Lighting Techniques for Visual Merchandising to Increase Sales

10 Ways To Use Consumer Psychology To Increase Sales In Retail

All humans share similar psychological and emotional triggers — gravitating toward pleasure versus pain, amusement versus boredom, and satisfaction versus discontent. The average consumer naturally weighs costs and benefits when shopping. Retailers can utilize a range of psychological techniques to influence shoppers’ behavior and ultimately increase conversions and total sales during the holiday season and … Continue reading 10 Ways To Use Consumer Psychology To Increase Sales In Retail

Keeping Customers Happy With The In-Store Experience

More than 1 billion shoppers find the products and services they need and want online today. It has become increasingly difficult to get customers into a physical store and even harder to keep them engaged long enough to make a purchase. The good news is, with the right techniques, you can improve the overall in-store … Continue reading Keeping Customers Happy With The In-Store Experience

Retail Influencers Video Series: Bob Phibbs

Retail professionals who keep on top of industry trends are of course familiar with Bob Phibbs. As part of its retail advocacy mandate, Compliantia is pleased to showcase Bob Phibbs, CEO, The Retail Doctor in a video series featuring prominent retail influencers. About Bob Phibbs, CEO, The Retail Doctor In 1994, Bob Phibbs started his retail consulting … Continue reading Retail Influencers Video Series: Bob Phibbs

Retail Influencers Video Series: Kevin Graff

Retail professionals who keep on top of industry trends are of course familiar with Kevin Graff. As part of its retail advocacy mandate, Compliantia is pleased to showcase Kevin Graff, President of Graff Retail in a video series featuring prominent retail influencers. About Kevin Graff, President, Graff Retail For over 25 years, Graff Retail has been designing … Continue reading Retail Influencers Video Series: Kevin Graff

Retail Influencers Video Series: Doug Stephens

Retail professionals who keep on top of industry trends are of course familiar with Doug Stephens. As part of its retail advocacy mandate, Compliantia is pleased to showcase Doug Stephens, Founder, Retail Prophet in a video series featuring prominent retail influencers. About Doug Stephens, Founder, Retail Prophet Doug Stephens is one of the world’s foremost retail … Continue reading Retail Influencers Video Series: Doug Stephens

Loss Prevention Challenges in 2018

In retail today, every dollar counts. Shrink has a significant effect on a retailer’s bottom line. A recent study by the National Retail Federation (NRF) found an average shrink rate of 1.44%, costing "the overall U.S. retail economy $48.9 billion.” Below a list of 4 loss prevention challenges retailers are facing in 2018, and how … Continue reading Loss Prevention Challenges in 2018

Mentorship in Retail

The retail climate is mercurial to say the least. You may already feel overworked as you are required to do more with less. All the focus is on delivering results to stay competitive. How can you get the edge? How can you get the team to deliver? Keep in mind that positive or negative business … Continue reading Mentorship in Retail

4 Ways SMBs Compete with Big Retailers Opening Smaller Stores

Are small stores the next big thing in retail? It would appear so. Over the last few years, big name retailers have made the move towards smaller format stores. Target, for one, already has a handful of small stores in various urban areas and plans to open 30 more by the end of the year. … Continue reading 4 Ways SMBs Compete with Big Retailers Opening Smaller Stores

6 Trends Propelling the Pet Care Industry

Across suburbs and cities, pet ownership is on the rise. Experts estimate that upwards of 60%+ of US households have at least one pet. By 2020, the U.S. pet industry is expected to reach revenues of $96 billion. If you are wondering about the trends fueling the growth of revenues for all things related to … Continue reading 6 Trends Propelling the Pet Care Industry